October 8 — Malcolm Gladwell

Tuesday, October 8, 2013
7:45am  Continental Breakfast

8:15-9:15am  Forum

Malcolm Gladwell
author of Blink, The Tipping Point, Outliers

David and Goliath:
Underdogs, Misfits and the Art of Battling Giants

 in conversation with Virginia Postrel, columnist and author

Gensler
500 South Figueroa Street
Los Angeles, CA 90071

PURCHASE TICKETS 
$40 includes continental breakfast and Gladwell’s book

Malcolm Gladwell has been a staff writer with The New Yorker since 1996. He is the bestselling author of The Tipping PointBlinkOutliers, and What the Dog Saw. In 2005, he was named one of Time‘s 100 Most Influential People.  From 1987 to 1996, he was a reporter with the Washington Post, where he covered business, science, and then served as the newspaper’s New York City bureau chief. He graduated from the University of Toronto, Trinity College, with a degree in history. He was born in England, grew up in rural Ontario, and now lives in New York City.

We all know that underdogs can win–that’s what the David versus Goliath legend tells us, and we’ve seen it with our own eyes. Or have we? In David and Goliath, Malcolm Gladwell, with his unparalleled ability to grasp connections others miss, uncovers the hidden rules that shape the balance between the weak and the mighty, the powerful and the dispossessed. Gladwell examines the battlefields of Northern Ireland and Vietnam, takes us into the minds of cancer researchers and civil rights leaders, and digs into the dynamics of successful and unsuccessful classrooms–all in an attempt to demonstrate how fundamentally we misunderstand the true meaning of advantages and disadvantages. When is a traumatic childhood a good thing? When does a disability leave someone better off? Do you really want your child to go to the best school he or she can get into? Why are the childhoods of people at the top of one profession after another marked by deprivation and struggle?

Drawing upon psychology, history, science, business, and politics, David and Goliath is a beautifully written book about the mighty leverage of the unconventional. Millions of readers have been waiting for the next Malcolm Gladwell book. That wait is over.

Malcolm Gladwell interviewed David Goldhill at Live Talks Los Angeles in February 2013 on fixing healthcare in America. Here’s the video.

Virginia Postrel is a Los Angeles-based author and columnist, whose work spans a broad range of topics, from social science to fashion. She describes her work as “intellectual arbitrage”–synthesizing, analyzing, and communicating ideas from many different fields in an original and accessible way, usually with focus on culture and commerce.

Postrel’s most recent book isThe Power of Glamour: Longing and the Art of Visual Persuasion, to be published November 5 by Simon and Schuster. She is the author of The Substance of Style and The Future and Its Enemies and a regular columnist for Bloomberg View. She teaches a special-topics seminar on glamour in the Branding MPS program at the School of Visual Arts.

Postrel is the author of The Substance of Style (2003) and The Future and Its Enemies (1998), and is a regular columnist for the Bloomberg View division of Bloomberg.com.  She has been a columnist for The Wall Street Journal, The Atlantic, The New York Times, and Forbes and its companion technology magazine Forbes ASAP.  From July 1989 to January 2000, Postrel was the editor of Reason magazine.